For publishers

Capture engagement in real time to maximize your inventory and revenue

Tailored for OTT, CTV, and FAST channels, capturing cross-platform engagement, seamlessly integrating with PMPs and PGs to elevate your advertising

Benefits

Learn what content drives audience engagement and what keeps them coming back and staying longer

Let advertisers buy directly from you, or through their desired platform, and support them with best in-class pre- and post campaign reporting tools

Maximize inventory value through targetable attention and engagement metrics, showing advertisers the true value of your audience

The engagement score looks at what a user interacts with, and how they interact with it

Collects session level data about the content, time spent, clicks, visits, percentage viewed etc

Nucleus’ machine learning calculates a single number from 1-100 indicating a user's engagement

The ad impact score looks at how a user interacts with an ad

Collects session level data about the ad, time in view, duration, clicks, percentage viewed etc

Nucleus' machine learning calculates a single number from 1-100 indicating a user's attention

Let advertisers target engagement and attention programmatically, and in real time

Enable your direct advertising partners to forecast inventory

Get a granular overview of how your business performs across ads & content in real time

Prioritize aggregated, anonymized metrics over detailed personal data, safeguarding user privacy while delivering effective advertising experiences

Use Nucleus' SDKs integrate onto your different platforms or send your existing data through an API

Our machine learning identifies your audiences, their engagement and attention, and provides actional insights

Increase CPM and increase the attractiveness of your inventory by letting advertisers target attention and engagement

Links to in-depth guides on how to implement and utilize engagement and ad impact scoring in campaigns

Contact information to reach out for personalized assistance
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